We are a boutique consultancy specialising in press relations, and media strategy and outreach. We make it our business to know your business inside and out so that we can conceptualise a brand story and effectively create content for both media and your target clientele that is in line with the message and image that you want to communicate.
Our aim is that your target audience is engaged, and that the media pick up on your story. We are extremely adept at identifying news points, helping to sharpen story angles, and craft pitches that resonate with the press. We pride ourselves on having an excellent handle of each brand, spending time with each client to delve deep into their history. We have sound working relationships with various media titles, and a way with words. Our mission? To effectively tell your story and to help you build strong, lasting impressions of your brand.
Centaurus Communications is founded by Mavis Teo, a travel and lifestyle journalist with more than a decade of writing experience. Travel is her forte and she stays in over 30 hotels and resorts a year – 90% of which are luxury properties – which gives her in-depth insights into what makes the market tick and makes her well placed to advise on giving the target clientele the ultimate experience. She has written for an extensive network of publications across the region and beyond. Motivated, conscientious and results-driven, Mavis engages editors personally and makes targeted pitches crafted to each publication’s audience and style. Mavis doesn’t believe in one-size-fits-all solutions, and she brings this approach to the table for her all of her PR clients.
The media coverage we have garnered for our clients spans national newspapers, luxury and mass appeal lifestyle titles of international repute, top e-zines and influential social media portals. Here are just a few samples of the articles we have pitched on our clients.
The PR value of what we have given our clients has always surpassed the industry's average. For more insights into the value we give our clients, please contact us.